Skip to content
Home/Docs/What is Plenty?

What is Plenty?

The website, Branded Restaurant App, ordering, CRM, and restaurant-operations platform in one connected system.

Product guidance · Updated 23 July 2026

One platform, connected experiences

Plenty connects each restaurant's customer-facing Branded Restaurant App and web experience, its private Plenty Partner workspace, and the operational services behind them.

  • Guests browse, order, reorder, use their account, and follow an order through the Branded Restaurant App or web experience.
  • Restaurant staff use the shared Plenty Partner App to manage orders, menus, customers, delivery, and settings.
  • A Site Connection keeps the public surface linked to the correct restaurant workspace.

The restaurant owns the relationship

Plenty is designed for direct ordering. The restaurant keeps its brand and customer relationship instead of sending every guest into a generic marketplace experience.

Sushi is the first vertical

The current product starts with sushi because menu presentation, modifiers, and fulfilment details provide a demanding first ordering category. The underlying platform patterns are designed for future restaurant categories too.

FAQ

Is Plenty only an order page?

No. Ordering is one part of a broader website, CRM, delivery, customer-return, and restaurant-operations platform.

Is Plenty a marketplace?

No. Plenty helps restaurants grow direct business through their own branded customer experience.

Does every restaurant get a Branded Restaurant App?

The Branded Restaurant App is an optional 1,000 DKK monthly add-on for Pro. Basis and Pro still use the same Plenty-owned customer, ordering, and web foundation without the add-on.